Makeup Trends of 2023

Oftentimes we consider our goals and how we can achieve more of a polished version of ourselves year after year. This ideology is also transferred over to how we present ourselves through makeup. 

 

Welcoming a fresher newer version of yourself is no stranger to the makeup industry. Newness is the living soul of the beauty industry! As we start the new year, we welcome some futuristic trends as well as some nostalgic ones that have been modernized for 2023.

 

1. 90’s Flare

Think grunge and lived-in. The eyes are deep and sultry and slightly undone. You can easily recreate this iconic look by applying a medium-toned earthy eyeshadow then blending a kohl pencil across the top lash line. Using a thicker liner effect than you normally would can assist in making it look ultra smudged and bold. 

 

2. Airy Hydrated Skin

Keeping up the trend of effortless bare skin is here to stay. Cosmetic companies are creating products that are thin and buildable for an airy, close to skin appearance. Fresh ultra-glowing finishes are making an appearance. Using skin care infused makeup is a favorite among all ages. Adding an illuminating primer can add the perfect amount of glow while keeping foundation longwearing for special events. Liquid and cream blush can be sponged on to give the skin a fresh but natural finish. A trick to keeping oily prone skin controlled is to use a lightweight translucent powder in the t-zone and mist with a longwear setting spray. The idea of this trend is to look reflective and dewy. Adding an extra dose of illumination in your makeup routine will have you on trend.

 

3. Glossy Bold Lips


Statement lips reminiscent of the 80’s electric colors will be seen across many lips this upcoming year. Since face makeup has become more natural and skin-like the lips will take center stage with boldness in color and an ultra glossy finish. The likeness of vinyl is a popular compassion. Lipstick and lip gloss finishes will incorporate more eye catching shimmer and metallic finishes. Matte lips will be dialed down more to make way for an ultra glossy pout that stands out against the clean natural faces. 



4. Artsy Eyebrows

(Model with glitter under brow)


Eyebrows have slowly transformed into soft fluffy looks. Creating art with your eyebrow has taken center stage. Lightening the color is a sharp contrast to the trends of the sharp, darker brows of prior years. People have become obsessed with the complete opposite and are growing out their arches and lighting the color for a completely new look. To avoid bleaching your brows, you can simply purchase an eyebrow gel or mascara to cover your brows temporarily for a statement look that can be paired with a bold lip. 

Another artsy trend from fashion shows is the bedazzled eyebrow. To transition this trend into a wearable evening look, add a thin line of shimmer or glittery highlighter just under your eyebrow line. This technique will bring attention to your eyes without feeling overwhelmed. 

5. Metallic Eyeshadow

The future is looking very futuristic with metallic shimmery finishes. Eyes that have a reflective nature are becoming very trendy. Cosmetic companies are introducing liquid and cream formulas of eyeshadows that can be easily applied with your finger. The look is effortless, airy and lived in. This trend pulls inspiration from an ethereal place. Soft, colorful and transparent finishes make this trend fun to wear and eye-catching. Pairing  a creamy metallic eyeshadow with smudged eyeliner is a perfect pairing for a futuristic and fresh look.

 

Life is a collection of moments, and enhancing your beauty experience can elevate these moments. Subscribe to stay tuned for more beauty world insights. Remember, true beauty starts with knowledge. Stay beautiful and informed!

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Best,

Fiona Taylor

Photo of Fiona Taylor